What does AD stand for?

Meaning and background of AD
Full formAssistant Director
CategoryArts & entertainment
TypeInitialism

The initialism AD stands for Assistant Director in film and television production. In the cited first-assistant-director role, it concerns planning the shoot and coordinating its practical running with the director and other departments.

First AD, second AD and third AD identify roles within the assistant-director department, not an interchangeable job title. AD can also mean Art Director in the same industry, so department and role level matter. The first AD's scheduling and coordination work is distinct from designing a set.

AD — Assistant Director; Arts & entertainment
Original reference card by AcronymIndex.

Meaning in context

Assistant
Identifies the assistant-director role family; a numbered level carries additional information.
Director
Part of the role name; this guide's first-AD scheduling example is not a description of every director-level job.

Practical examples

Keep the role level

Before
Every AD has the same duties as the first AD.
After
Use the exact first, second or third assistant-director role named in the production record.

Name the department

Before
Send the set-design question to AD; that can only mean assistant director.
After
Specify Art Director for the design question, or the named assistant-director role for the scheduling question.

Original illustrative examples, not quotations or reports of actual events.

Use AD with clarity

How do I distinguish an assistant director from an art director on a production?

See all guidance

Discuss the shoot schedule

Name the first-assistant-director role when that is the intended role.

First AD: the scheduling/coordination role in this example.

Read a crew list

Keep the department and numbered role as listed.

Second assistant director, as named in the crew record.

Distinguish a design request

Use Art Director when the request concerns that separately named design role.

Art department request, not an unspecified AD request.

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Draft a production-role request

Enter the exact role/department and the task you want to clarify. The worksheet does not allocate work or replace the production's actual responsibilities. The example names first AD for scheduling; keep another role level if that is what the actual crew record says.

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